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Star Trek: The Movie Era (1996)
1996: Voyager was over a year old, First Contact was on the way, and Worf had been a fixture on Deep Space Nine for several months. In a way, this time frame was the last hurrah for Star Trek merchandising, before the public tired too much of the franchise. Playmates, having seen very limited success with its lines of Deep Space Nine and Voyager action figures, folded all of its Star Trek toys into a generically-packaged range whose blister card simply bore a movie-era “Star Trek” logo. While continuing to introduce characters from the later series, Playmates also acceeded to fan demand for more version of the classic Star Trek characters. … Read more
A few months after Playmates’ second wave of Star Trek: The Next Generation action figures hit the shelves, the third wave was released, introducing many more episode-specific characters to the mix.
Having enjoyed two years of tremendous success with its line of Star Trek: The Next Generation toys, Playmates released a marvelously-packaged set of seven figures in a window box with an interior modeled loosely after the Enterprise bridge. Unsurprisingly, the Classic Trek boxed set was an instant sell-out during the 1993 Christmas season, despite its $50+ price tag. …